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Category: BuildTV (48 posts) Page 5 of 5

Join Poornima Vijayashanker, founding engineer at Mint.com, as she talks with tech professionals about key topics in a rapidly shifting culture. New episodes of BuildTV are released weekly, so check back here for updates.

Poornima Vijayashanker
BuildTV

How Investors Add Value Beyond the Check

If you’ve been following along with the show, you’ll have learned what the investor-founder dynamic is like from the viewpoint of an entrepreneur. In the last episode, I sat down with the CEO & Co-Founder of StyleSeat, Melody McCloskey, to understand what it takes to raise capital at the various stages of a startup, from Seed to Series A and beyond. In today’s episode, we’re going to get the opposite perspective by diving into an investor’s mindset. We’ll try to understand what compels them to write a check and, more importantly, how they add value beyond a check. Read more...

Poornima Vijayashanker
BuildTV

The Art vs. Science of User Experience Design

In the new episode of FemgineerTV, we’re going to talk about the balance of science and art that goes into amazing design and discuss the building process behind products that delight users every single time. To help us out, I’ve invited Pauly Ting, a user experience designer who has helped brands like Bloomingdale’s, Lexus, and American Express to reveal their purpose, express their personality, and deliver a complete and authentic user experience. Read more...

Poornima Vijayashanker
BuildTV

How to Build a Community of Evangelists for Your Software Product

Product Hunt did a phenomenal job building up a following. The founder, Ryan Hoover, started with a simple email list that grew into a strong community of evangelists eager to use the product every day. In today’s episode of FemgineerTV, we’ll cover how he did it. Any new startup—even if it’s not social or community based—can use these strategies to drive word-of-mouth recommendations for their product. Read more...

Poornima Vijayashanker
BuildTV

Stuck Making a Tough Decision? Here’s How Three Readers Decided and Delighted Their Customers

Some choices in life are easy. Coffee or tea? Tea, please. But the choices you face as a software developer are a little harder. Jocelyn Goldfein, former Director of Engineering at Facebook, joined us on the second episode of FemgineerTV to talk about how to make smart tradeoffs in the name of happier customers and smoother product development. Read more...

Poornima Vijayashanker
BuildTV

How to Make Smart Tradeoffs When Developing Software Products

As technologists, we want to build software that is friendly, fast, beautiful, reliable, secure, and scalable. And we expect ourselves to deliver it on time and under budget, because our ultimate goal is to have lots of happy customers who can do what they want (cue Daft Punk’s “Technologic”). But time and energy are finite, and we simply cannot deliver it all at once. We need to choose our priorities, and this choice is one we should make consciously. Read more...

Poornima Vijayashanker
BuildTV

How to Build a Happy and Productive Remote Team

While most companies think of remote working as a cost-cutting option, Ben Congleton, the CEO and Founder of Olark, sees it differently. He and his 30+ person team, which spans San Francisco to Europe, see remote working as a positive investment. And not just the traditional benefits that most people think about, like reduced commute time and increased hours of productivity. No, Ben sees it as a golden opportunity to recruit the best talent from anywhere. Read more...