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Author: Poornima Vijayashanker

Poornima Vijayashanker
BuildTV

How to Get Started as a Mentor

All this month, Karen Catlin and I have been digging into the theme of mentoring. We started out by sharing the debut “Build” episode on why some people are reluctant to seek mentoring, and last week we talked about how to approach mentors, set expectations, and thank them. In today’s final episode on mentoring for this month, we’re going to talk about what you can do to become an effective mentor yourself. Read more...

Poornima Vijayashanker
BuildTV

Why People Resist Mentoring and How to Make It Work

Last month, I mentioned we’d be changing the format of FemgineerTV and going with a new format. We’ve broken up each episode into weekly bite-sized segments, making it more convenient for you to watch during daily breaks or to listen on the go. Read more...

Poornima Vijayashanker
BuildTV

Women in Technology: Inside the Sisterhood Shaking Up Tech From Colleges to the Board Room

There’s been a lot of debate and controversy around the lack of women and minorities being represented in tech companies, from entry level to the C-suite and board room. However, what isn’t showcased is how there is sisterhood within tech, where women are helping each other out and enacting change at every level from schools to the board room. Read more...

Poornima Vijayashanker
BuildTV

The Fastest-Growing Companies Start Really Slowly

If your company doesn’t produce a hockey stick graph for growth by the end of the first year, you’ve done something wrong. Don’t expect it to become one of the fastest-growing companies, just shut it down! Seems drastic, no? Sadly, that’s what many founders are led to believe. Read more...

Poornima Vijayashanker
BuildTV

Starting Up Outside Silicon Valley

Two common pieces of startup advice that get doled out are: 1) you need to be in Silicon Valley to start your startup; and 2) you need to cater to customers in the US market. Read more...

Poornima Vijayashanker
BuildTV

How to Build a Pipeline of Technical Talent

There has been a lot of conversation in the tech community about how to build a pipeline of computer scientists for the next generation, bring awareness to groups that aren’t current represented, and improve diversity numbers. Read more...

Poornima Vijayashanker
BuildTV

How to Nurture a Team of Top Performers

Working on teams is great because we get to share our skill sets and learn from one another as we build. However, there are moments that prove to be challenging, like…when you think you’re in agreement with your team, get to work, then days later the decision gets shot down. All that wasted time, energy, and effort! Read more...

Poornima Vijayashanker
BuildTV

How to Handle the Great Problem of Growth

What’s the best problem to have, hands down? Most people would say growth. And I’d agree 100%. But it’s not as rosy as you’d imagine. Whether you’ve gone from a five-person garage startup to a 15-, 50-, or 500-person team, there will be some challenges. Read more...

Poornima Vijayashanker
BuildTV

How to Rescue Yourself From a Risky Setback

Did you ever take a risk and then realize, “OMG, I am in too deep?” But by the time you realized it, it was too late. There was no time for a do-over. You were stuck and really the only logical thing to do next was to throw in the towel and call it quits. Or was it? Read more...

Poornima Vijayashanker
BuildTV

How to Prepare to Strike Out on Your Own and Pursue Your Creative Calling

Have you contemplated leaving the comforts of a company to strike out on your own to pursue a creative calling? Perhaps you have an idea for a product or service. While there’s a strong pull to pursue it, hesitation maybe holding you back. You’re worried about being good enough, attracting customers and clients, and how to make it all come together to find fulfillment, while at the same time tending to the practical side of things like paying the bills! Read more...

Poornima Vijayashanker
BuildTV

Why Bosses and Employees Should Practice Radical Candor

Raise your hand if you’ve ever had a boss you just didn’t quite get along with. Both of mine are reaching for the stars. ;) I always thought it was just me…until one day I met up with a previous boss I had, who saw all the work I had done since leaving the company and told me, “Wow, we were really holding you back!” That statement was vindicating. Read more...

Poornima Vijayashanker
BuildTV

How to Create a Leadership Style That Blends with Your Personality

You’ll recall in that in the last episode of FemgineerTV, I interviewed Maria Giudice, the VP of Experience of Autodesk and author of The Rise of the DEO. We talked about how traditional CEOs have been replaced by a new breed called DEOs. In the latest episode of FemgineerTV, I’ve got a great example of a DEO for you: Lily Sarafan, the CEO of HomeCare. Read more...

Poornima Vijayashanker
BuildTV

How Creators Can Become Company Leaders

I’ve got a new episode of FemgineerTV for you! In this episode, we’ll be talking about why traditional CEOs have been replaced by a new breed called the design executive officer (DEO), and how companies are basically being led by executives who embrace design thinking. Read more...

Poornima Vijayashanker
BuildTV

The Challenges Immigrant Tech Entrepreneurs Face

Welcome to a brand-new season of FemgineerTV! We’ve got some great guests lined up for you this season, and we’ll be tackling some tough topics related to startups, design, engineering, product development, and leadership. To kick the season off, we’re going to be tackling one of the toughest topics that not a lot of people talk about: The Challenges Immigrant Tech Entrepreneurs Face. Read more...

Poornima Vijayashanker
BuildTV

How Investors Add Value Beyond the Check

If you’ve been following along with the show, you’ll have learned what the investor-founder dynamic is like from the viewpoint of an entrepreneur. In the last episode, I sat down with the CEO & Co-Founder of StyleSeat, Melody McCloskey, to understand what it takes to raise capital at the various stages of a startup, from Seed to Series A and beyond. In today’s episode, we’re going to get the opposite perspective by diving into an investor’s mindset. We’ll try to understand what compels them to write a check and, more importantly, how they add value beyond a check. Read more...

Poornima Vijayashanker
FemgineerTV

What It Takes to Raise Capital for Your Startup

You’ve probably noticed the ongoing debate about whether or not we’re in a tech bubble. Headlines are always gushing about the latest companies with billion-dollar valuations. There’s a lot of investment capital out there right now, and if you’re a startup founder who hopes to raise money, you might be wondering what it takes to attract some of that capital to you. Read more...

Poornima Vijayashanker
BuildTV

The Art vs. Science of User Experience Design

In the new episode of FemgineerTV, we’re going to talk about the balance of science and art that goes into amazing design and discuss the building process behind products that delight users every single time. To help us out, I’ve invited Pauly Ting, a user experience designer who has helped brands like Bloomingdale’s, Lexus, and American Express to reveal their purpose, express their personality, and deliver a complete and authentic user experience. Read more...

Poornima Vijayashanker
BuildTV

How to Use Empathy to Build Software Products

There’s one skill that every wildly successful product manager, UX designer, businessperson, and leader has in common. It helps them unite teams and ship products that customers love time and time again. What could possibly unite all these technologists? It’s conscious and deliberate empathy. Read more...

Poornima Vijayashanker
BuildTV

How to Build a Community of Evangelists for Your Software Product

Product Hunt did a phenomenal job building up a following. The founder, Ryan Hoover, started with a simple email list that grew into a strong community of evangelists eager to use the product every day. In today’s episode of FemgineerTV, we’ll cover how he did it. Any new startup—even if it’s not social or community based—can use these strategies to drive word-of-mouth recommendations for their product. Read more...

Poornima Vijayashanker
BuildTV

Stuck Making a Tough Decision? Here’s How Three Readers Decided and Delighted Their Customers

Some choices in life are easy. Coffee or tea? Tea, please. But the choices you face as a software developer are a little harder. Jocelyn Goldfein, former Director of Engineering at Facebook, joined us on the second episode of FemgineerTV to talk about how to make smart tradeoffs in the name of happier customers and smoother product development. Read more...

Poornima Vijayashanker
BuildTV

How to Make Smart Tradeoffs When Developing Software Products

As technologists, we want to build software that is friendly, fast, beautiful, reliable, secure, and scalable. And we expect ourselves to deliver it on time and under budget, because our ultimate goal is to have lots of happy customers who can do what they want: cue Daft Punk’s “Technologic!” But time and energy are finite, and we simply cannot deliver it all at once. We need to choose our priorities, and this choice is one we should make consciously. Read more...

Poornima Vijayashanker
BuildTV

How to Build a Happy and Productive Remote Team

While most companies think of remote working as a cost-cutting option, Ben Congleton, the CEO and Founder of Olark, sees it differently. He and his 30+ person team, which spans San Francisco to Europe, see remote working as a positive investment. And not just the traditional benefits that most people think about, like reduced commute time and increased hours of productivity. No, Ben sees it as a golden opportunity to recruit the best talent from anywhere. Read more...